Key Account Management Strategies for Business Leaders

Hello!

Thank you for having me as your workshop speaker at your latest Vistage meeting. I enjoyed being able to spend the time with you and your guests – I trust that you were able to gain some valuable tips and insights to take back to the office.

In the session I mentioned that I have put together some extra resources for you, as a thank you for being in ‘the room’ today, and attending the session.

Take a look below and feel free to download the cheatsheet, grab the free video learning mini-series (total watch time is around 30 to 40mins) or subscribe and listen to my podcast, KAMCAST. You may even catch some recognisable Vistage members and fellow speakers who have come on as guests.

DV Headshot (Logo)

WORKSHOP TOPIC: KEY ACCOUNT MANAGEMENT

Speaker background:

David Ventura is the principal KAM consultant & Managing Director at KAMGuru.com, a specialist Key Account Management training and consultancy business, based in the UK.

David is a Speaker, Author and Performance Coach with more than a decade of hands-on and consultative experience in sales and management roles in the leisure, entertainment and telecoms industries. Since 2016 he has been working exclusively with business leaders, supporting them through his bespoke 12-month programme – the KAM Excel. A dedicated plan to assess an organisation’s KAM strengths and weaknesses, and implement a committed programme of training, up-skilling and coaching.

In his downtime David enjoys time with his two sons and his wife Sasha. He has been known to TikTok a bit, but would otherwise describe himself as a tech geek and people person, who loves to entertain his audience.

As a Vistage member, I am delighted to invite you to join me for exclusive access to additional resources and tools to bring our learning to life after the session.

Simply complete the form below to join my KAMunity!

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FREE Diagnostic Tool: the KAM Health-Check

How do your current KAM strategies, systems & skills hold up against stakeholder scrutiny? Take our Health-Check to identify what you can focus on today to accelerate customer growth, improve retention & increase profitability.

Once your score has been calculated we will produce a tailored PDF report of your business’ strength profile across your KAM Guiding Principles.

We will outline your key areas to focus on, what your first steps should be & how to improve.

 

FREE – Reflective KAM Video Series (Usually £19.99)

This short, powerful video series of 6 videos walks you through some of the key themes of Key Account Management (KAM) & why a robust KAM strategy is a business lifeskill you need to have. David provides you with some provocative questions to help you to do a quick temperature check on how you, your business & your team fare on having the systems, skills & strategies to safely guard your top customers from competitors.

The series will probably take you an hour to work through (factoring in answering the questions between you and your team). So, book the boardroom, grab your team & work on it together.

 

Transform your KAM Culture

Over the last few years, we have developed a transformational group programme that can be run in-house for clients, in a blended format. We tailor our KAMEXCEL programme specifically to your team, your market and your business. It can be run as a hybrid mix of online training, remote consultations and in-person sessions.

We build in assessments along the way to ensure that the team is progressed through to the winning transformation you are looking for.

If you would like to find out more about how we may be able to support you in your KAMPaign of change, book a discovery call and let’s start a conversation.

The KAMCAST Podcast Show

A show focused on sharing Key Account Management (KAM) techniques for business leaders. Learn how to protect your most important customers from competitors; build & maintain profitable key customer partnerships; and develop the strategies to identify, retain and grow your most important accounts.

The episodes are designed to challenge your thinking and preconceptions of “sales”. They will share techniques for:

  • protecting your most important customers from competitors;
  • building and maintaining profitable partnerships with your key contacts; and
  • developing the strategies, systems and skills to deliver customer growth (i.e. identify, retain and grow your top ten customers)

David is joined by business leaders who have learnt to radically shift their culture and attitude towards sales, and empower their business with the ability to grow rapidly from within. He also invites experts in the fields of leadership, coaching and customer experience to share their insights into the psychology of sales, organisational culture and leading business growth.

In the modern digitally-heightened business world we operate in today, can you afford to be flippant about your top customers, and why they choose to work with you? No, you cannot.

We invite you to subscribe to KAMCast and listen openly to David as he challenges you to reimagine your customer success protocols and relationship strategies. > SUBSCRIBE ON YOUR FAVOURITE APP

Some example episodes:

Solo episodes:

Guest episodes:

KAMCAST Guests

LEARN MORE ABOUT OUR COMPLETE RANGE OF KAM SERVICES